Nick Arrojo explains the inspiration behind the invention of Set & Style...
"Something I hear everyday in the salon: 'I want shine, I want lift, I want hold that lasts, and I want it all in one!' So my team of master stylists and I worked on putting all these benefits into one tailor-made formulation that would be perfect for blow-drying and setting with body, shine, and strong yet supple hold.
"Now we have Set & Style and the performance is fantastic. You can use it to blow-dry or set your hair into waves or curls, or simply blow-dry for extra volume and lift. Whichever way you use it, it lasts all day. And all night. No need for touch ups, your style will never quit.
"Inside, vitamins C and E combine with oat proteins to provide the soft, supple hold we crave, while also protecting against style-deflating elements, wind and rain, heat and humidity. And with a light linden-blossom infusion, it smells gorgeous.
"Usage is easy. Spray evenly onto damp hair, work it from roots to ends, and shape as desired with blow-dryers or hot tools. Alternatively, apply and set into your favorite party style." - Nick Arrojo
FREE Set & Style Spray with all $30 + orders, till September 9
Plus: FREE SHIPPING on all orders over $50
(within the contiguous U.S.)
NEW TO ARROJOPRODUCT.COM? If you sign up to our mailing list, you’ll get all our offers and promotions (of which there are lots) sent direct to your inbox. You can sign up, right here.
in other news...
It’s been a busy week for Nick – he’s also compiled a Fall trends hairstyling report that gives you the inside track on the most fashionable styles of the season, along with his top tips for creating these super-cool looks at home. Get the scoop, here.
ARROJO stylist, Emily Carrol, has created a stunning new editorial in which the Dirty Thirties Dust Bowl chic of Bonnie and Clyde makes a striking and fashion-forward return. See the images, read the report, here.
Good times at ARROJO cosmetology as our commitment to inspirational, career-shaping education continues to pay off for tomorrow’s stars of the hairdressing craft. Read about our latest beauty school Graduates, here.
ARROJO product: Look Great, Feel Fabulous



