product
The idea came when we heard salon clients talk about how they’d love a professional-quality sulfate-free shampoo and conditioner. Sulfate and sodium-chloride is what makes suds: the rich lather almost everyone enjoys. The downside is these ingredients strip away natural goodness, leaving hair and scalp feeling dry, weak, and lacking in luster.
Cue Gentle: Sulfate and sodium-chloride free, and made with organic and natural ingredients. Coconut oil, avocado oil, calendula flower oil, honey, agave, jojoba, and rosemary, make both products exceedingly kind to the hair (and the shampoo still makes great suds).
You’ll see the difference straightaway. Naturally derived vitamins and minerals add moisture, improve texture, and provide gloss, luster, polish and shine. Both products are gently infused with the fresh and relaxing herbaceous scent of verbena – a wonderful, uplifting treat.
Gentle Shampoo and Conditioner are compatible with color-treated tresses, and the perfect option for keratin-treated, relaxed hair – sulfates neutralize the benefits of relaxers, making orthodox shampoos and conditioners a no-no. The natural oils are also greatly beneficial for anyone that has a dry, unhappy scalp.
20% off all orders with coupon code “SUMMERSTYLE”
Plus: FREE SHIPPING on all orders over $50. (in the contiguous US)
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IN OTHER NEWS
Nick Arrojo and the ARROJO Professional team began their 3-City Tour with an event featuring live model demos of the latest trends and techniques in contemporary hairstyling. Read the report; see the images, here.
Reverb, a new editorial by ARROJO stylists, Siobhan Benson and Ellie Coates, takes inspiration from Shoegazing, a subgenre of alternative rock music that emerged in London, circa nineteen-ninety. Read the report; see the images, here.
El Deseo, a new editorial by ARROJO master stylist, Amanda Jenkins, takes inspiration from the strong, seductive women of nineteen-seventies porno chic and gives new life to a decade of distinct and decadent glamour. Read the report; see the images, here.
ARROJO Product: Look Great. Feel Fabulous.